---
title: Blog - The DSM Group | Marketing (3)
description: Marketing | Hey there...we create amazing content on our blog. Subscribe and find out why we're fast becoming thought leaders in the crowded marketing industry. (3)
---

[![](https://marketing.thedsmgroup.com/hs-fs/hubfs/DSM-Logo.png?width=270&height=125&name=DSM-Logo.png)](https://www.thedsmgroup.com)

- [Blog](https://marketing.thedsmgroup.com/blog)

# Blog

## [Marketing Agency in NJ: Top 30 Questions](https://marketing.thedsmgroup.com/blog/marketing-agency-nj)

by [Caitlyn](https://marketing.thedsmgroup.com/blog/author/caitlyn), on 4:55 PM on September 11, 2014

[![{ content.name }}](https://marketing.thedsmgroup.com/hs-fs/hub/211174/file-1611177092.jpg)](https://marketing.thedsmgroup.com/blog/marketing-agency-nj)

 

One of the most difficult things a business in New Jersey goes through is finding a local marketing agency.  

It's cool...we get it.  

That's why we created this epic blog post.  

Whether you're looking for a NJ-based marketing [agency](https://marketing.thedsmgroup.com/agency), a [marketing](https://marketing.thedsmgroup.com/marketing) firm in New Jersey or a marketing company in NJ (hint: they're all the same thing), we can help.

Take a look at these questions we prepared. Find the questions that make sense for your business, your marketing challenges and your goals... and then use these questions to have better, more meaningful conversations with the NJ-based marketing agencies you're considering. 

And yes, it's totally fine to ask us these questions.

We're not saying we're the best marketing agency in NJ, we're saying we're going to help you make the best decision as you look for the perfect marketing agency for your business. 

Being helpful is the new "marketing", right?

[Continue Reading](https://marketing.thedsmgroup.com/blog/marketing-agency-nj)

Topics: [Marketing](https://marketing.thedsmgroup.com/blog/topic/marketing)

## [How to Get a Marketing Internship](https://marketing.thedsmgroup.com/blog/how-to-get-marketing-internship)

by [Luke](https://marketing.thedsmgroup.com/blog/author/luke), on 3:59 PM on August 14, 2014

[![{ content.name }}](https://marketing.thedsmgroup.com/hs-fs/hub/211174/file-1455149273.png)](https://marketing.thedsmgroup.com/blog/how-to-get-marketing-internship)

It’s my last day interning for The DSM Group and [time flew by](https://marketing.thedsmgroup.com/blog/marketing-internship-bergen-county-nj-luke). As I look back on my wonderful experience, there’s one overwhelming question. How the hell did I get my internship here? I mean, imagine a goofy 19-year-old kid whose voice is as deep as James Earl Jones, with long hair (or amazing flow, as I like to call it) glasses, and at times, lacking coordination. Guess what: That's me. 

[Continue Reading](https://marketing.thedsmgroup.com/blog/how-to-get-marketing-internship)

Topics: [Marketing](https://marketing.thedsmgroup.com/blog/topic/marketing)

## [How to Calculate Customer Lifetime Value (LTV)](https://marketing.thedsmgroup.com/blog/how-to-calculate-customer-lifetime-value)

by [Luke](https://marketing.thedsmgroup.com/blog/author/luke), on 9:48 AM on July 23, 2014

[![{ content.name }}](https://marketing.thedsmgroup.com/hs-fs/hub/211174/file-1301228897.jpg)](https://marketing.thedsmgroup.com/blog/how-to-calculate-customer-lifetime-value)

Customer Lifetime Value (the amount of profit or revenue a customer generates in their lifetime or a fiscal period) is one of the most important things your company can calculate.

But here's the problem: There is no one sure-fire way to calculate. There are hundreds of different formulas out there ranging in complexity to fit everyone's needs. Don't worry, [we're here to help](http://www.thedsmgroup.com/beer).

The key to CLV is calculating averages. Now, to be honest, my math skills aren't that great and if I get too technical, it will be confusing. So here's a few examples that are simple, easy and most importantly, logical. Also if you could not tell my calculus teacher about my math skills, that would be great too! 

[Continue Reading](https://marketing.thedsmgroup.com/blog/how-to-calculate-customer-lifetime-value)

Topics: [Marketing](https://marketing.thedsmgroup.com/blog/topic/marketing)

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