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The Marketing Agency That "Does Our Part"

by Jason Diller, on 1:58 PM on January 23, 2013

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Just about over a month ago Dayna and I went to Jamaica (not the Jamaica you are thinking about, the one in Queens) to attend our very first Street 2 Street tournament, an event our marketing agency works with. This would be just one of the ways that her and I would be lending our helping hand (with our orange wristbands on!).
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Topics: Wristband Revolution

Authenticity Is At The Core Of Successful Fundraising

by Jason Diller, on 1:45 PM on January 23, 2013

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A truly successful and sustainable product is one that is rooted in truth. Authenticity is hard to fake, even for the best marketers and creatives in the game. But with the right team at the helm a little can go a long way. If you have been following the recent contributions to this blog you will have noticed that our team has been posting under the common thread of charity and charitable organizations. 
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Topics: Wristband Revolution

How Our Marketing Agency Plans To Leave A Legacy

by Jason Diller, on 1:14 PM on January 23, 2013

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It came to me this morning…how do we ensure that our marketing agency is leaving a legacy. Cliché, I think not. The goal was to get everyone in the office involved…but not passively, it was going to be a Jerry Maguire “manifesto”. We are a blessed group – truly we are. New children, spouses and significant others, friends, new homes, graduations, vacations…all just a sampling of the good fortune that has come our way in recent months.

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Topics: Wristband Revolution

Our Marketing Agency: A New Revolutionist

by Jason Diller, on 1:07 PM on January 23, 2013

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First off, I’d like to introduce myself as The DSM Group’s summer intern. My name is Jen Gangeri and I am currently a junior at Marist College studying Digital Media and Art & Advertising Design.
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Topics: Wristband Revolution

Marketing: For The Love Of The Game

by Jason Diller, on 12:59 PM on January 23, 2013

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Giving back to the community is always a special focus in our office; everyone at DSM has their own philanthropic endeavors in areas that they are truly passionate about.

Our idea to turn The DSM Group’s Wristband Revolution photo contest into a charitable cause snowballed from the success of last year’s campaign. We got awesome feedback and saw overwhelming numbers in response to our social media efforts, so we figured why not make it an actual revolution? 

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Topics: Wristband Revolution

Our Marketing Agency Launches "Wristband Revolution"

by Jason Diller, on 12:47 PM on January 23, 2013

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I have the honor of introducing you to our blog and this year’s Wristband Revolution. When all was said and done with last summer’s epic Wristband Revolution, Dayna and I stepped back and wondered how we could ever top it. When it came time to plan this year’s contest, we wracked our brains trying to come up with an idea that would be even better than the last. We had no intention of changing any of the parameters, until a great idea dawned upon us. We think it may even have the potential to top last year - something we did not think we could ever do. We want to use this opportunity to give back to our community and do something good, and so this year’s Wristband Revolution was born!
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Topics: Wristband Revolution
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