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The Marketing Agency That "Does Our Part"

by Jason Diller, on 1:58 PM on January 23, 2013

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Just about over a month ago Dayna and I went to Jamaica (not the Jamaica you are thinking about, the one in Queens) to attend our very first Street 2 Street tournament, an event our marketing agency works with. This would be just one of the ways that her and I would be lending our helping hand (with our orange wristbands on!).
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Topics: Wristband Revolution

Authenticity Is At The Core Of Successful Fundraising

by Jason Diller, on 1:45 PM on January 23, 2013

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A truly successful and sustainable product is one that is rooted in truth. Authenticity is hard to fake, even for the best marketers and creatives in the game. But with the right team at the helm a little can go a long way. If you have been following the recent contributions to this blog you will have noticed that our team has been posting under the common thread of charity and charitable organizations. 
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Topics: Wristband Revolution

How Our Marketing Agency Plans To Leave A Legacy

by Jason Diller, on 1:14 PM on January 23, 2013

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It came to me this morning…how do we ensure that our marketing agency is leaving a legacy. Cliché, I think not. The goal was to get everyone in the office involved…but not passively, it was going to be a Jerry Maguire “manifesto”. We are a blessed group – truly we are. New children, spouses and significant others, friends, new homes, graduations, vacations…all just a sampling of the good fortune that has come our way in recent months.

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Topics: Wristband Revolution
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