Maggie, on 6:52 AM on June 6, 2014
Do you remember learning about mutualism in science class? If the term isn’t clicking, clearly your 4th grade science teacher didn’t do her job (just kidding to all the science teachers out there).
Mutualism is any relationship where both individuals (in this case concepts) benefit in some way. If you’re wondering why I’m giving you a science lesson (don’t worry I have a point) it describes the relationship between native advertising and content marketing.
Luke, on 2:08 PM on June 5, 2014
World Cup fever is upon us. The 3.2 billion people on this earth will be going nuts over the next month and half cheering on their national teams in the championship bracket of the world's most popular sport.
While the U.S. loves football, soccer (aka futbol) is basically the national sport of all other continents.Think about how much hype the Super Bowl gets, then magnify it for the entire world. The World Cup is the game of games, the king of kings, the gem of gems, the...you get it.
Remi, on 9:49 AM on June 5, 2014
I lured you here under false pretenses - there is no all encompassing “most effective way to advertise.” If there was, I could easily bail on the whole 9-5 gig and spend my days cruising down the Jersey Turnpike in a baller Audi.