Blog

There are a lot of advertising blogs out there. A LOT. All offer something unique, and not only is it hard to find the ad blog right for you, but nobody has the time to spend searching among the thousands out there.

As technology advances, traditional ways of advertising are becoming more and more outdated. Like those worn out jeans in the back of your closet that you just can't bring yourself to get rid of, traditional methods have seen better days.

I know what you're thinking. You still hear plenty of radio ads, pass by countless billboards on the highway and might even pick up the newspaper (and actually read it) on Sundays when you have nothing better to do. Although I advocate more of an inbound approach, traditional methods, such as billboards, are still being used to reach target markets.

Last night the New Jersey Advertising Club hosted its 46th Annual Jersey Awards at The Grove in Cedar Grove, NJ.

250 guests, including the whole DSM Group gang were there to celebrate their hard work in 2013 and take home some awards.

We're delighted to be a member of the NJ Ad Club, and we're so proud of our CEO/President Darren Magarro, this year's Treasurer. Event sponsors included our agency, Comcast Spotlight, FORT Group, NJ Advance Media and TD Bank. The awards were presented by NJ celebrities Terrie Carr of Greater Media and Herb Barry of Interstate Outdoor, who did a great job showcasing talents in our area by presenting 241 trophies to outstanding agencies.

So what did we here at The DSM Group win? Well, as the agency who took home the second-highest number of awards, fasten your seat-belts folks because here's the list..