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Remi

Recent Posts by Remi:

Best IFTTT Recipes for Marketers

IFTTT (If This Then That) allows you to connect various communication/social media platforms to create “recipes” that automate day-to-day tasks so you don’t have to.

The IFTTT recipes are formed by combining a “Trigger” statement with an “Action” statement.

For day to day use, the app can text you the weather or even have every godforsaken Facebook picture you’re tagged in from your in-law’s July 4th barbecue automatically forwarded to your email.

Topics: Apps

Super Bowl Advertising Rates for 2015

After an anticlimactic end to the 2013-2014 NFL season (shout out to my man Peyton - no need for subtlety on that one), fans can only pray that both teams will actually show up to play in Super Bowl XLIX.

With the big game a distant seven months away, it may be a little early for you to start loading up on wings and five-layer dip (although both are arguably essential components of the food pyramid year round). 

Topics: Advertising

Examples of Native Advertising

Contrary to popular belief, native advertising has absolutely nothing to do with how cavemen used to generate consumer interest in their mammoth skin pelts (although that could have arguably been a cooler article). So, will the real native advertising please stand up?
Topics: Advertising