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50 Social Media Monitoring & Listening Tools For Businesses

The social media revolution created an environment where everyone is always talking. We tweet, post, share and like where all of our thoughts and activities become public for the world to hear, but is anyone really paying attention? Most businesses hire a marketing agency, advertising agency or public relations agency to run their social media.When it comes to social media and businesses, monitoring is the first step to listening and building strong customer relationships, but what does social media monitoring and listening even mean?

Topics: Social Media

Squarespace Logo: An Intern's Thoughts

 

Earlier this week, Squarespace, a creative platform for people to engineer their own websites, launched a new feature. Squarespace Logo now allows users to easily generate a logo and add their name and tagline.

The Logo generator sounds helpful, but what happens to all of those designers who would normally be employed to create these logos? Squarespace’s drag and drop logo method belittles talented designers who have trained to create meaningful creative work for a living. Let’s not forget the individuals who created these logo designs without compensation.

The critics made their voices heard after the Logo generator debuted. Many accused Squarespace of devaluing design work. Some are worried that this type of tool could put creatives out of a job. Squarespace quickly responded to the backlash on their blog by saying:

Topics: Creative

How to Use LinkedIn to Get a Job: Fool-Proof Guide

 

Celebrating 10 years this year, LinkedIn has become the online gold standard for professional networking. Boasting more than 200 million users, and dozens of unique features, LinkedIn is ripe with networking and job opportunities.

Yet, many professionals are confused on how to use the site to their advantage. After all, despite its perks, the average amount of time spent on LinkedIn a week is a measly 17 minutes. Many are grossly underestimating the value of the site.

Want to snag some of the benefits many are ignoring? Get a leg up on the competition? Still mystified by LinkedIn and want to maximize your time on it? We've got you covered!

Here are the 3 principles to find a job on LinkedIn:

Topics: Social Media