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Apple does it again. CEO Tim Cook recently announced the latest and greatest coming from Apple, set to hit the public this fall.

The company is developing iOS 8, the newest software update that will be made available for iPads and iPhones.

The system will improve hugely on past capabilities, while adding some new, user-friendly features that will improve both your experience and ease with Apple products.

So for those of you with shared routers (like us here at The DSM Group) trying to download iOS 8 this fall, may the odds be ever in your favor. Let's find out what you'll be getting.

I’m sure you came to this post to find out if advertising really works. Well the answer isn’t that simple, it depends.

Advertising is a slippery slope, what works for one business might not work for another. Advertising is trial and error. Learn from your mistakes (or others)!

Every business owner wonders if the money they are funneling into advertising costs are really making the return they desire. Although it is much easier to measure results now than it was say, 10 years ago, the abstractness of it all is still present.