As technology advances, traditional ways of advertising are becoming more and more outdated. Like those worn out jeans in the back of your closet that you just can't bring yourself to get rid of, traditional methods have seen better days.
I know what you're thinking. You still hear plenty of radio ads, pass by countless billboards on the highway and might even pick up the newspaper (and actually read it) on Sundays when you have nothing better to do. Although I advocate more of an inbound approach, traditional methods, such as billboards, are still being used to reach target markets.
