---
title: Blog - The DSM Group | Cristina (2)
description: My name is Cristina and I am currently an intern for The DSM Group. I attend Ramapo College where I study Business Administration with a concentration in Marketing. Since I happen to have a thing for numbers and solving problems, I decided to also minor in math. My greatest passion however, is sports. I run track for Ramapo, and I do the heptathlon, so I guess you can say that I like to keep busy and run around a lot. Some other interests of mine are cats, drinking copious amount of coffee, reading and craft beer. (2)
---
[](https://www.thedsmgroup.com)
- [Blog](https://marketing.thedsmgroup.com/blog)
# Blog
## Cristina
My name is Cristina and I am currently an intern for The DSM Group. I attend Ramapo College where I study Business Administration with a concentration in Marketing. Since I happen to have a thing for numbers and solving problems, I decided to also minor in math. My greatest passion however, is sports. I run track for Ramapo, and I do the heptathlon, so I guess you can say that I like to keep busy and run around a lot. Some other interests of mine are cats, drinking copious amount of coffee, reading and craft beer.
### Recent Posts by Cristina:
## [What Are The Most Important Inbound Marketing KPIs](https://marketing.thedsmgroup.com/blog/most-important-inbound-marketing-kpis)
by [Cristina](https://marketing.thedsmgroup.com/blog/author/cristina), on 3:29 PM on November 18, 2014
[](https://marketing.thedsmgroup.com/blog/most-important-inbound-marketing-kpis)
It's no secret that the key to success in the modern economy is having a strong online presence. But what exactly does that mean? How can you get customers to come to you?
One of the smartest ways to get customers to come to you is through [inbound marketing efforts](http://www.thedsmgroup.com/blog/how-to-learn-inbound-marketing). The problem with these though is that even if you have potential customers coming to you, checking you out, finding you through your inbound marketing efforts, how can you prove it?
[Continue Reading](https://marketing.thedsmgroup.com/blog/most-important-inbound-marketing-kpis)
Topics: [Inbound Marketing](https://marketing.thedsmgroup.com/blog/topic/inbound-marketing)
## [Chat Software for Agencies](https://marketing.thedsmgroup.com/blog/chat-software-for-agencies)
by [Cristina](https://marketing.thedsmgroup.com/blog/author/cristina), on 4:44 PM on October 28, 2014
[](https://marketing.thedsmgroup.com/blog/chat-software-for-agencies)
How are you connecting with your colleagues in the workplace? You could stop working, get up and walk to their station to interrupt what they’re doing to talk to them. Or, you could incorporate internal chat software throughout your organization.
[Continue Reading](https://marketing.thedsmgroup.com/blog/chat-software-for-agencies)
Topics: [Apps](https://marketing.thedsmgroup.com/blog/topic/apps)
## [Basecamp vs. TeamworkPM: Our 2015 Review](https://marketing.thedsmgroup.com/blog/basecamp-vs-teamworkpm)
by [Cristina](https://marketing.thedsmgroup.com/blog/author/cristina), on 4:18 PM on October 10, 2014
Welcome ladies and gentlemen to the main event of the night…In the red corner we have Basecamp, and its opponent in the blue corner is TeamworkPM. We've updated this review to include stats as of October 2014, which should give it value well into 2015.
A review of Basecamp and TeamworkPM is important if you want to determine which project management software best suits your agency's needs. In this matchup, you'll see that Basecamp handles project management and that it focuses mainly on collaboration and communication, while TeamworkPM was created to allow you to run your business in a much leaner manner, especially when your existing software is too basic.
Let the battle begin...Ding, Ding.
[Continue Reading](https://marketing.thedsmgroup.com/blog/basecamp-vs-teamworkpm)
Topics: [Agency Life](https://marketing.thedsmgroup.com/blog/topic/agency-life)
[Previous Page](https://marketing.thedsmgroup.com/blog/author/cristina/page/1) [All Posts](https://marketing.thedsmgroup.com/blog/all) [Next Page](https://marketing.thedsmgroup.com/blog/author/cristina/page/3)
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